2009 Consumer Goods Registry: Toys/Games

Nintendo Company Ltd.

Throughout 2008, the overall Japanese economy continued to show a pattern of recovery, the U.S. economy showed signs of a slowdown and the European economy also showed indications of moderate recession. Yet, under such circumstances, the video game industry continued to grow, and Nintendo's strategy to expand the gaming audience by offering a variety of products paid off. Net sales increased by 73 percent from the previous fiscal year to 1,672.4 billion yen ($16,724 million). Among its largest successes, Wii hardware sold a total of 18.61 million units worldwide, while Wii Fit was launched in Japan and sold a total of 1.85 million units.