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Consumer Goods Industry News, Research & Events

Analytics Unite

Opella’s Gaurav Shah To Close Out Analytics Unite 2025

Learn how organizations can navigate the future by embracing innovation, fostering a data-driven culture, and scaling AI initiatives across the enterprise.
Gaurav Sha
People / Honors / Awards

Nominations Open! 2025 CIO of the Year

Nominate a senior tech leader who has made the greatest demonstrable business impact within their consumer goods organization through the implementation and successful use of technology.
Consumer Engagement

P&G, KDP, Nestlé, Colgate-Palmolive & Unilever Respond to Dive in Consumer Sentiment

Many CPGs are feeling the pressure of low consumer confidence. Here’s how they are responding, according to recent earnings conversations.
Consumer Confidence
Personnel Moves

Nestlé Names Jeff Hamilton Americas CEO, Steve Presley To Depart

Nestlé has named a new chief executive officer of its Americas business unit, effective July 1. Get the details.
Nestle
Consumer Engagement

Americans Putting Off Major Purchases Due To Tariffs: NielsenIQ

NielsenIQ has kicked off a four-part study on how Americans and Canadians feel about tariffs, establishing a baseline with a survey conducted before President Donald Trump’s April 2 tariff announcement.

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Key Steps to Modernizing Your Consumer Data Strategies

Learn how brands like PepsiCo, Reckitt, Estée Lauder, L’Oreal, and more are modernizing their consumer data strategies with generative AI, data clean rooms, and loyalty programs, as well as exploring the potential of retail media as a way to leverage first-party data.

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Explore CGT's Events

Consumer Goods Technology hosts two annual events to meet all of your needs, whether you are interested in analytics, sales and marketing, or other topics! Get a head start by saving the below dates in your calendar today, and subscribe to our free newsletters to stay up to date on our events and editorial content. 

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Modern CPG Merchandising Takes Data, AI, and Meeting the Moment

While advancements in consumer insights have provided CPG brands and retailers with a looking glass of the drivers behind shopper behavior and trends, the image can be sharpened and personalized using merchandising tactics that fuse data and AI to truly embrace the why, the how, the when — and even the will do — of consumer actions and motivation.

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Clorox Neuroscience Experiment Says Cleaning Brings Joy

The company is running a Clean Feels Good marketing campaign that mixes science and consumer behavior to determine whether cleaning can feel as enjoyable as top feel-good activities.
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