Advanced Business Planning: Little Industry-wide Consensus on Necessary Capabilities

Advanced Business Planning (ABP) is one of the most critical capabilities necessary for any company to effectively compete in the consumer goods (CG) industry. The three components are long range planning, annual planning and a rolling forecast. Yet, as critical as these components are, not all companies have expertise in all areas and we found differences by company size. This month, CGT partners with Hitachi Consulting to take a look at which processes CG companies have in place, how long the plans take to create, and the challenges and drivers associated with each plan type.