American Greetings Named a Top Trusted Web Site
American Greetings announces it has been named to the Online Trust Alliance (OTA) 2013 Online Trust Honor Roll for demonstrating exceptional data protection, privacy and security in an effort to better protect its customers and brand from the increased threats of cybercriminals and to elevate their trust level.
"Through an ongoing process we have evolved our data security and privacy practices from one of compliance to one of stewardship" says Joseph Yanoska, vice president, Technology, American Greetings. "We're honored by the recognition the OTA has given us, and are committed to support their efforts. We share and embrace their approach to security and hope that it results in a higher level of trust from our customer base."
OTA, a nonprofit organization that works collaboratively with industry leaders to enhance online trust, completed comprehensive audits analyzing more than 750 domains and privacy policies, approximately 10,000 web pages and more than 500 million emails for this report. The composite analysis included over a dozen attributes focusing on 1) site & server security, 2) domain, brand, email and consumer protection, and 3) privacy policy and practices. In addition to the in-depth analysis of their web sites, Domain Name Systems (DNS), outbound emails, and public records were analyzed for recent data breach incidents and FTC settlements. Key sectors audited include the Internet Retailer 500, FDIC 100, Top 50 Social Sites as well as OTA members.
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"Through an ongoing process we have evolved our data security and privacy practices from one of compliance to one of stewardship" says Joseph Yanoska, vice president, Technology, American Greetings. "We're honored by the recognition the OTA has given us, and are committed to support their efforts. We share and embrace their approach to security and hope that it results in a higher level of trust from our customer base."
OTA, a nonprofit organization that works collaboratively with industry leaders to enhance online trust, completed comprehensive audits analyzing more than 750 domains and privacy policies, approximately 10,000 web pages and more than 500 million emails for this report. The composite analysis included over a dozen attributes focusing on 1) site & server security, 2) domain, brand, email and consumer protection, and 3) privacy policy and practices. In addition to the in-depth analysis of their web sites, Domain Name Systems (DNS), outbound emails, and public records were analyzed for recent data breach incidents and FTC settlements. Key sectors audited include the Internet Retailer 500, FDIC 100, Top 50 Social Sites as well as OTA members.
Related Articles:
American Greetings to Go Private
American Greetings Offers Mobile Greetings
American Greetings Confirms Consumer Appeal