Febreze Joins P&G's Billion Dollar Brand Club
A Procter & Gamble Company spokesperson reported that Febreze revenue over the past 12 months hit $1 billion. This milestone means that P&G now has 24 brands that bring in revenue of $1 billion or more. Sources have said sales held up during the recession as people spent more time at home, giving them more reason to care about how their homes smelled. Click here to read “Febreze Joins P&G’s $1 Billion Club” in the Wall Street Journal.