Fractal Analytics Is Title Sponsor of Retail & Consumer Goods Analytics Summit

Consumer Goods Technology (CGT) and the Path to Purchase Institute (P2PI) announced that Fractal Analytics, a global leader in artificial intelligence and analytics that power decision-making in Fortune 500 companies, is the title sponsor for the 2019 Retail & Consumer Goods Analytics Summit (RCAS), April 24-26 in Chicago.

Presented by CGT and P2PI and produced by EnsembleIQ, this year’s RCAS focuses on unleashing the competitive advantage of data and analytics intelligence, helping organizations to become intelligent, data-driven enterprises. With the theme “Designing the Intelligent Enterprise,” thought leaders from across the industry will share their insights for data-driven success in today’s competitive consumer goods landscape.

Fractal Analytics CEO & co-founder Pranay Agrawal will co-present the keynote session titled “Machine Learning to Human Learning” with Romain Apert, CIO Mars Wrigley Confectionery. Fractal will also share insights on how to “think e-commerce” while implementing revenue management principles to gain growth and achieve the full potential of a brand portfolio.

RCAS attendees will participate in topic-focused discussions, providing a deeper understanding into:

• AI & machine learning
• Customer engagement
• Retailer and consumer goods collaboration
• Transforming your organization

Some of this year’s key speakers include:

• Romain Apert, CIO, Mars Wrigley Confectionery
• Clay Johnson, EVP and chief information officer, Walmart
• Sandeep Dadlani, chief digital officer, Mars, Inc.

“RCAS is the perfect opportunity for consumer goods and retailer executives to connect, share, learn and drive AI transformation in the industry,” said Amitabh Bose, chief practice officer, CPG & retail, Fractal Analytics. “Fractal is thrilled to serve as this year’s title sponsor, as we aim to help lead the AI transformation in the CPG and retail industry.”

“The Retail & Consumer Goods Analytics Summit is the place to tap into what you need to know to build the future of your business,” said Terese Herbig, P2PI president. “Attendees will benefit from deep-dive topics from industry leaders like Fractal to uncover valuable customer insights in unexpected places that give them the edge to thrive in today’s commerce.”

To find out more about the Retail and Consumer Goods Analytics Summit, visit consumergoods.com/analytics-summit.