Get Connected
In this month’s cover story, we reveal how Land O’Lakes is weaving IT into the fabric of its business. Its journey to become a tightly connected company is a recurring theme we encounter in consumer goods these days. Very rarely do we hear or tell technology or business improvement stories that focus on one specific area anymore. IT isn’t just about keeping the lights on, supply chain doesn’t operate independent of marketing, sales or R&D, and data… well, I don’t need to preach about the benefits of data. Later this month, we will head down to Orlando for our 16th annual <a href="http://consumergoods.edgl.com/2014-business-technology-leadership-conference">Consumer Goods Business & Technology Leadership Conference</a>. There we will explore the ways in which executives intertwine the fibers of their organizations to become stronger and more flexible. Join us and challenge your thinking on this powerful industry movement.