Home Furnishings Retailer Renews Credit/Loyalty Partnership

Home furnishings retailer Crate and Barrel has signed a multi-year renewal agreement with Alliance Data Systems Corporation to continue providing its private label credit card program to the chain and its family of brands, including CB2, a modern home furnishings destination and The Land of Nod, a retailer specializing in children's furniture and toys.
 

This year, in partnership with Alliance Data, Crate and Barrel introduced a rewards-based credit card that allows customers to earn rewards across all three retail brands. For every $200 spent at Crate and Barrel, CB2 or The Land of Nod, customers will receive a $10 reward that can be used at any of the three brands. In addition to rewards, the program provides cardholders special financing and access to other exclusive cardholder offers.
 

"We are excited to continue to evolve the Crate and Barrel credit card by rewarding our best customers for their loyalty," says Jennifer Olsen, chief marketing officer of Crate and Barrel.
 

Alliance Data will support Crate and Barrel with new card issuance and ongoing marketing programs targeted at cardholders.