Kwikee Portal Helps Retailer/Manufacturer Marketing
Kwikee, a provider of free product images and data, develops a new vendor portal for retailers and manufacturers to more efficiently communicate and fulfill requests for product images and data needed for e-commerce and other marketing applications. The vendor portal serves as a single location for all project information, including a list of SKUs for each vendor that are required by the retailer, options on how to provide images and data, project contracts, shipping materials and other project details.
The vendor portal aims to make the process of supplying images and data to retailers easy because vendors have quick access to required SKU lists. Once a SKU is requested by a retailer, it automatically enters the vendor portal and instantly sends email notifications to the vendor. Vendors with images and data already in Kwikee’s national program have their content sent to the retailer automatically.
Retailers primarily use Kwikee’s vendor portal to get a snapshot of the status of product requests, monitor Kwikee’s turn time for capturing images and data, and analyze vendor compliance. Vendors can see what SKUs are needed by the retailer, and can choose to send physical product samples to Kwikee for image and data collection, or upload their own compliant content immediately.
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The vendor portal aims to make the process of supplying images and data to retailers easy because vendors have quick access to required SKU lists. Once a SKU is requested by a retailer, it automatically enters the vendor portal and instantly sends email notifications to the vendor. Vendors with images and data already in Kwikee’s national program have their content sent to the retailer automatically.
Retailers primarily use Kwikee’s vendor portal to get a snapshot of the status of product requests, monitor Kwikee’s turn time for capturing images and data, and analyze vendor compliance. Vendors can see what SKUs are needed by the retailer, and can choose to send physical product samples to Kwikee for image and data collection, or upload their own compliant content immediately.
Related Articles:
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Mrs. Fields Boosts E-Commerce Sales & Marketing
eBay, Google, Walmart Boost E-Commerce with GS1 US