Lora Cecere Joins Altimeter Group

Lora Cecere, formerly the vice president of consumer products for AMR Research, becomes a partner with Altimeter Group. In addition, she is the author of a new enterprise software blog: www.supplychainshaman.com. The blog focuses on the use of enterprise applications to drive supply chain excellence and builds on Lora's popular blog "Connecting the Dots."

To Altimeter Group, a strategic consulting firm, Cecere brings seven years of industry analyst expertise coupled with two decades of manufacturing, marketing and software expertise. Her analyst experiences include roles at Gartner Group and most recently at AMR Research.

Before serving as an industry analyst, Lora was a line-of-business user/buyer and a builder of enterprise solutions. Fifteen years ago, Lora shifted career paths (transferring from manufacturing line management to software product marketing) to be closer to the evolution of enterprise applications. At Manugistics, Lora served in a number of consulting, sales and marketing roles with a final position of Vice President of Sales Operations. Lora also served a Chief Marketing Officer (CMO) for Descartes Systems Group where she helped in positioning the company as an early on-demand solution for logistics.

Previously, Lora worked for 17 years in manufacturing operations, warehouse management and customer service, distribution planning, research & development, procurement and human resource roles for Procter & Gamble, Kraft/General Foods, Clorox, and Dreyers Grand Ice Cream.