Mars CDO Sandeep Dadlani to Join Digimarc Board

Global Chief Digital Officer at Mars, Incorporated, Sandeep Dadlani, has been elected to the Digimarc Corporation Board of Directors. Dadlani is a globally recognized digital transformation, consumer goods and supply chain leader, and part of the conglomerate that operates in the petcare, food and confectionary businesses.

He is responsible for working across the company's global business segments enabling digital growth and delivering efficiencies to existing business and technology platforms. He is ushering in a new wave of consumer centricity, leveraging the power of data, analytics, and artificial intelligence (AI), and applying his expertise in new digital platforms, e-commerce, direct to consumer (DTC) business models and digitization of the supply chains. Dadlani has been widely recognized for his work, and has won several awards, including CIO of the Year in 2019, and Blue Yonder's 50 most prominent AI thought leaders in 2021.

"I am excited to join the Digimarc Board and contribute to the success of the Digimarc Platform in driving digital transformation and modernization across the supply chain for consumer-packaged goods," said Dadlani. "I look forward to working with the Board and Leadership team to accelerate the growth in adoption and use of the Digimarc Platform by brands and retailers."