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Article Series

This downloadable eBook sponsored by Crisp, a Quotient Company, features a collection of nine articles originally published in Shopper Marketing:

• Heineken Hosts Holiday ‘Gift xChange’
• Walmart Emphasizes Mobile
• McCormick, Shazam Recognize ‘Pure Genius’
• Flonase CVS Beacon Program
• Lowe’s Vision: In-Store Navigation Mobile App
• The Rise of Omnichannel Home Improvement Shoppers
• Clorox Leverages Technology on Speedy Path to Purchase
• Ahold Delhaize Uses Data to Appeal to Diverse Shoppers
• Study Tracks Unrealized Potential of Mobile

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