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Research

Mobile Technology

5/29/2013

Mobility is one of the hottest trends in the consumer goods industry, and its appeal continues to grow exponentially. While mobile technology has been implemented in some organizations for decades, new technology advancements have made innovative applications invaluable for both internal and external use. We recently studied which business processes mobile technology is impacting and the associated drivers. This month, CGT partners with SAP to look at the related investments and to dig a little deeper into mobile sales execution applications, one of the most popular areas for investment.

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