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PepsiCo Taps Category Management Solution

9/4/2012
PepsiCo Foods and ToolBox Solutions launch the ToolBox Advantage program, combining Syndicated Data and multiple Retailer Point-of-Sale Data to one reporting solution, specifically configured to Pepsi’s needs.
 
PepsiCo’s choice was based on an extensive competitive analysis the company has done in the past few months considering immediate ROI, knowledge and proven experience. ToolBox Solutions will be responsible for the complete integration and socialization of ToolBox Advantage.
 
ToolBox Advantage is a manufacturer’s and CPG reporting solution, and was launched by ToolBox Solutions earlier this year. Its dashboard and reporting also integrates other data sources such as Loyalty, Shipment and Ad Tracking data.

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