P&G Showcases EPC-Enabled Inventory Visibility

The Procter & Gamble Company implements Vue Technology's TrueVUE RFID Networking Platform to showcase an end-to-end product visibility supply-chain solution. Through Vue's enterprise solution, P&G will display the tracking of inventory cases throughout the supply chain right to the store shelf; demonstrating to internal stakeholders and external customers how improved visibility may reduce out-of-stocks, shrinkage and supply chain costs while improving promotion execution and new product introductions.

"We selected Vue's innovative RFID Networking solution to showcase the latest technology for the tracking and management of consumer goods in the retail environment," says Milan Turk, Jr., director of P&G's EPC efforts with customers. "As we work with our customers to demonstrate practical, current applications such as improving promotion execution and new product introductions, we also take the opportunity to demonstrate other potential uses of the technology to improve supply network efficiencies and retail availability in-store. Vue Technology offers an unprecedented RFID solution for seamless visibility throughout the supply-chain from manufacturer to the selling floor."