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P&G Ups In-Stock Productivity

Procter & Gamble (P&G) leverages Vendor Managed Technologies' (VMT) Velocity Solution Suite to improve in-stock positions and optimize the amount of inventory held by retailers. P&G's challenge in this effort involves dealing with huge amounts of data in managing store-level information on 3,000-plus items while applying variables including point-of-sale information, sales forecasts, inventory levels and in-stock performance. The Velocity application from VMT helps P&G manage this data deluge through exception-based reporting that can be tailored to individual users' specific needs. Last year, the technology contributed a top-line sales growth of 8 percent.
"We can set our own criteria for reports," says Greg Swoyer, product supply director at P&G. "For example, for a particular item, the user can say 'Show me the top 200 stores for in-stock performance, or the stores with underperforming inventory,' so we know which stores to work on. The Velocity application allows us to manage huge amounts of information and efficiently target our improvement efforts."

VMT's Velocity solution uses Microsoft technology, including Windows Server and SQL Server 2005, as the basis for all its solutions, both for the ease of use of its interfaces, as well as the technology's cost-effectiveness.


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