Publix Expands Data Warehouse
Publix Super Markets Inc. expands its Teradata Active Enterprise Data Warehouse from Teradata Corp., to accommodate growth and more complex analytics. The upgrade moves the data warehouse functionality beyond traditional strategic analysis and into tactical operational intelligence for smarter, faster merchandising and marketing decisions and insight.
The expansion includes the latest Teradata Active Enterprise Data Warehouse platform, database software, and services. This is expected to enhance Publix's ability to leverage its data regardless of its type - to know more, and to do more for business performance. The new platform helps to enable quicker reaction and response to changing business conditions and consumer behavior.
"We chose Teradata because of their consistent performance and reliability. This upgrade of our Teradata environment will allow us to expand our Enterprise Data Warehouse solution which provides valuable data analytics," says Laurie Douglas, Publix chief information officer. "Teradata's experience, focus on retail solutions and leading-edge technology provide us with the insights we need to extend our success in this competitive market."
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Publix Expands Data Warehouse
The expansion includes the latest Teradata Active Enterprise Data Warehouse platform, database software, and services. This is expected to enhance Publix's ability to leverage its data regardless of its type - to know more, and to do more for business performance. The new platform helps to enable quicker reaction and response to changing business conditions and consumer behavior.
"We chose Teradata because of their consistent performance and reliability. This upgrade of our Teradata environment will allow us to expand our Enterprise Data Warehouse solution which provides valuable data analytics," says Laurie Douglas, Publix chief information officer. "Teradata's experience, focus on retail solutions and leading-edge technology provide us with the insights we need to extend our success in this competitive market."
Related Articles:
Amazon, Publix Top Retail Satisfaction Survey
Publix Proactively Manages Hurricane Risks
Publix Expands Data Warehouse