Revlon Strengthens Demand Sensing and Analytics

To help drive its demand sensing and analytics strategy, Revlon selects the Velocity Solution Suite from Vendor Managed Technologies Inc. (VMT). By leveraging VMT's Velocity Demand Signal Repository (DSR) powered by Microsoft SQL Server, Revlon expects to increase product performance and inventory visibility from the time of shipment through store-level scanned sales at the register.

 

Piotr Prussak, vice president of Application Development, Revlon, says: "Revlon selected VMT's Velocity on the Microsoft platform to facilitate a single view of our customers across all departments, including Finance, Marketing, Sales and Demand Planning. "