Top 5: Customer Relationship Management
| 1. MICROSOFT Benefit Cosmetics, a subsidiary of Louis Vuitton Moet Hennessy, is the third best-selling makeup brand in the United Kingdom, a top-seller in the United States and Japan, and has plans to expand into China in the near future. The transition from independent cosmetic brand -- operating out of a single store -- to global company called for a significant change in the company's business tools and technology. Benefit Cosmetics implemented Microsoft Dynamics AX, a comprehensive and adaptable business management tool, which addressed its most pressing pain points. The solution solved inefficiencies in shipping processes, as well as in the inventory and supply chain; eliminated costly charge-backs; saved millions with tighter inventory controls; and will support Benefit Cosmetics' ambitious growth goals. Microsoft Dynamics AX enables enables effective management of the entire planning horizon, from suppliers all around the world and seasonal demand, even two to three years in advance. |
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BREAKOUT WINNERS
CUSTOMER EXPERIENCE
"Our goal was to select a leading provider to deliver a fully integrated demand side management solution and help the company achieve its long-term growth objectives. Key reasons we chose CAS included their solution's functional fit to our needs, their partnership approach and commitment to our success, their ability to integrate within our existing infrastructure and their longer term vision and strategic roadmap to address our needs," said Don Lamonds, EVP & CIO of R.J. Reynolds.
"Our goal was to select a leading provider to deliver a fully integrated demand side management solution and help the company achieve its long-term growth objectives. Key reasons we chose CAS included their solution's functional fit to our needs, their partnership approach and commitment to our success, their ability to integrate within our existing infrastructure and their longer term vision and strategic roadmap to address our needs," said Don Lamonds, EVP & CIO of R.J. Reynolds.
1. CAS
2. MEI
2. MEI
SMALL/MIDSIZE BUSINESS
"Other software packages met one or two of our requirements, but Microsoft Dynamics AX was the only solution that addressed each one," says Osh O'Crowley, VP of IT, Benefit Cosmetics. "Initially, we focused on addressing issues within our order fulfillment process. Since then, we've successfully met every challenge that's arisen using Microsoft Dynamics AX."
"Other software packages met one or two of our requirements, but Microsoft Dynamics AX was the only solution that addressed each one," says Osh O'Crowley, VP of IT, Benefit Cosmetics. "Initially, we focused on addressing issues within our order fulfillment process. Since then, we've successfully met every challenge that's arisen using Microsoft Dynamics AX."
1. Microsoft
2. Salesforce.com
2. Salesforce.com
CG