Unilever Improves Data Exchange

Unilever is partnering with RedPrairie Corporation in the trial of Electronic Product Code Information Service (EPCIS) to collect and access information from within it logistics environment and from trading partners in the supply chain.

 

Through RFID enablement and its integration with EPCIS, Unilever will create business value in promotion management, supply chain visibility and metrics and RFID readability.

 

"By replacing manually intensive data exchange tasks with automated processes, more time is available for analysis and value creation," says Simon Ellis, supply chain director at Unilever. "As RFID begins to proliferate, EPCIS will serve as the foundation for Unilever to gain valuable insight, predict needs and problems before they occur, and improve our business operations and responsiveness to each of our partners within the supply chain." CG