Warnaco Selects Oracle to Support Global Expansion

8/2/2011

Warnaco Inc., which operates retail globally under the Calvin Klein Underwear, Calvin Klein Jeans and Ck Calvin Klein brands, has selected Oracle Retail to support the growth of its international direct to consumer business. Warnaco will use Oracle Retail Assortment Planning and Size Profile Optimization and Oracle Retail Merchandise Financial Planning to create a unified retail planning model for select brands across various regions.

The Oracle Retail system will provide the science and analytics necessary to capitalize on emerging market opportunities, to maximize assortments and to improve the profitability of in-season inventory. The initial phase of the project will begin immediately with the implementation of Oracle Retail Merchandise Financial Planning for Warnaco's Asian and European markets. For the second phase, Warnaco plans to implement Oracle Retail Assortment Planning and Size Profile Optimization.

"We believe the implementation of Oracle Retail throughout our global organization will allow us to enhance efficiency and reduce complexity while effectively managing the growth of our international and direct to consumer businesses," says Laurie Lofgren, vice president of Planning and Forecasting, Warnaco. "Our investment in Oracle Retail enables us to build an infrastructure which supports leading practices and industry trends."

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