The CPG giant started the season a little early by introducing hundreds of themed AR-enabled filters via more than 230 million beverage bottles and cups.
The digital native brand is expanding its exclusive retail partnership to bring the prestige hair care brand and its "Madi” chatbot to roughly 1,200 locations in the U.S.
Artificial intelligence can help consumer goods companies better understand and engage with those increasingly elusive — but critically important — Millennials.
