ARTICLES BY THIS AUTHOR
- 10/1/2005
Promotional Modeling Optimization
How to maximize trade funds investments with advanced analytics - 10/1/2005
A Need For Flexibility
Thanks to a robust TPM strategy, Pinnacle Foods supports brand growth in a changing retail environment - 10/1/2005
A Demanding Future
As of this writing, much ink is being spilled over Oracle's acquisition of Siebel for $5.9 billion. - 9/28/2005
CGT Inside News - 9/28/2005
Coca-Cola Hellenic Bottling Company (HBC) S.A. in Europe, the Middle East and Africa (EMEA) selects Symbol Technologies to provide an enterprise mobility solution. - 9/1/2005
Sweeping Business Value From RFID
Electrolux looks toward an entirely RFID-capable supply chain, from point of manufacture to the store floor - 9/1/2005
Fishing For Simplicity
A flexible solution allows Marine Depot to take control of inventory - 9/1/2005
Mastering the Trade Game
Activision migrates to an electronic trade process and scores big returns along the way - 9/1/2005
Shelf Acceptance
In a world where it seems as though so much undue pressure is being thrust upon the CPG industry by their retail "partners", I find it oddly amusing when many of the CPG executives I talk to are more than happy to discuss the finer points of growing their customers business. - 9/1/2005
The Pulse -- September 2005
In its attempts to better compete with industry leader Nike, adidas-Salomon AG will acquire all of the outstanding shares of Reebok International Ltd. for approximately $3.8 billion.