Charlie Menchaca
ARTICLES BY THIS AUTHOR
- 4/11/2019
Bimbo Canada Improves Forecasting with Antuit AI-Powered Solution
Bimbo Canada, a wholly-owned subsidiary of Grupo Bimbo, has entered into a partnership with Antuit to provide artificial intelligence capabilities for fulfillment and planning with Antuit’s AI-powered Forecasting Solution. - 4/3/2019
Albertsons Performance Media Delivers Success in First Year
One year after its launch, Albertsons Performance Media powered by Quotient is delivering to CPGs as high as two times more return on their ad spend compared to industry benchmarks set by Nielsen. - 4/3/2019
Kantar, Profitero Help Brands Elevate E-Commerce Capabilities
Kantar and Profitero have formed a global partnership dedicated to creating a suite of advisory, analytical and capability-building services to help their clients become more efficient at e-commerce. - 4/2/2019
Del Monte Foods Unlocks Innovation with Accenture
Accenture has helped Del Monte Foods gain more visibility into its IT operations, access real-time customer insights to inform decision making and reduce IT spending costs by up to 35 percent. - 4/1/2019
StayinFront Acquires Lab4Motion
StayinFront has acquired Lab4Motion Solutions Sp. z o.o., a Poznan, Poland-based provider of image and video recognition technologies. - 3/21/2019
GT Nexus Digital Network Rebrands as Infor Nexus
New York-based Infor has rebranded its GT Nexus supply chain network as Infor Nexus. - 3/14/2019
Quotient and Giant Eagle Launch Digital Media Partnership
Giant Eagle and Quotient Technology have launched Giant Eagle Advantage Media, a digital media platform that allows CPG brands to better reach Giant Eagle shoppers with more precise digital ads and promotional offers. - 3/7/2019
Breaktime Debuts Personalization Engine
Boston-based Breaktime Media launched a new personalization engine that allows shoppers to receive dynamic and customized content and offers based on how they interact with other content. - 3/7/2019
MOjO Marketing Celebrates Collaboration Center
MOjO Marketing has opened its Creative Colloboration Center in Bentonville, Arkansas. - 3/7/2019
Nielsen, NPD Build Omnishopper Panel
New York-based Nielsen, and NPD, Port Washington, New York, are building a large-scale, comprehensive omnishopper consumer panel to bring insight into today’s shoppers across all channels, all products and all categories.
