ARTICLES BY THIS AUTHOR
- 12/21/2021
The Only NRF 2022 Guide You Need
The 2022 NRF Big Show is on the horizon, and this detailed and highly curated agenda was made for today’s busy attendee. - 12/21/2021
Building Bridges & Accelerating Transformation: CG Leaders Are Full Speed Ahead in 2022
We tapped some of today’s leading minds in the industry to collect not only their takeaways from this year, but to also get a read on what they’re prioritizing heading into 2022 — as well as what’s on their personal or professional bucket lists for the year. - 12/20/2021
Future-Proofing Consumer Goods Through DTC
CGT delved into the state of DTC maturity with the help of an industry expert, parsing through the benefits of today’s DTC relationships and how they can future-proof a business during a time when the strategies are anything but one-size-fits-all. - 12/16/2021
‘Empathy at Scale’: Mondelez’s Thomas Beetschen On Driving Personalized Experiences In a Privacy-Driven World
Learn from Thomas Beetschen, global director of consumer experiences, technologies, and services at Mondelez International, how Mondelez is leveraging a first-party data strategy to future-proof its business, democratize access to data and insights, and drive predictive marketing. - 12/15/2021
Topics in 10 with PepsiCo’s John Phillips and AWS’ Justin Honaman
Two CGT/RIS Executive Council members sat down to discuss three of today’s most pressing issues in consumer goods and retail today — and they attempted to do it in 10 minutes. - 12/12/2021
Derek Estey Named EVP, Operations of CGT Parent EnsembleIQ
New role includes expanded operations oversight of event business — delivering in-person, virtual and white-label experiences to fulfill evolving education, networking and sourcing needs of retail, healthcare and technology decision makers and suppliers. - 12/12/2021
L’Oreal To Acquire Vegan Skincare Brand Youth to the People
L’Oréal expects the brand to record more than $50 million in sales this year. - 12/6/2021
General Mills Chief Transformation Officer Stepping Down
John Church will retire as General Mills’ chief transformation and enterprise services officer on Jan. 31, 2022. - 12/5/2021
CGT Parent Expanding Award-Winning Marketing Division
CGT parent EnsembleIQ is scaling up its EIQ BrandLab marketing division into an independent business unit, providing cutting-edge creative capabilities delivered through platforms beyond its own B2B media brands.