With music and sports at the core of the brands DNA, the latest extension of its Live For Now campaign brings together iconic figures from both of those worlds.
The program will honor 18 extraordinary young people who demonstrate good citizenship, a strong academic record, and show how they have made a meaningful contribution to their school or community.
Miller Lite is partnering with the Dallas Cowboys and the Adelante! U.S. Education Leadership Fund to launch the Scoring for Education program for the second consecutive year.