Avocados From Mexico Sends IBM Watson to the DogsA multi-pronged digital experience that helps would-be pet owners find dogs to adopt highlights a seasonal campaign culminating in the brand's latest Super Bowl TV spot. Australian Candy Brand Engages to Save Endangered AnimalsIn a partnership with the Wildlife Conservation Society, Yowie Group is using a mobile app and website to educate kids about endangered species. Stella Artois Unveils Beer-Serving ‘Robot’ for the Holidays Mounted to the top of a robotic vacuum, the beer brand’s ‘bot delivers snacks and beverages directly to party guests. (It also cleans up the crumbs.) Foot Locker, Nike Team to Elevate the Consumer Experience The long-time partners are appealing to basketball-obsessed consumers with a "House of Hoops" pop-up shop. Guess Gets Social with Branded Content Guess and short-form video platform TikTok have debuted fashion branded content in the U.S. 7-Eleven, Coca-Cola Tap into World Cup The massive promotion is running across more than 61,000 7-Eleven stores in 14 countries worldwide. Eight O’Clock Coffee Debuts Augmented Reality Game "The Great Coffee Break" taps into the popularity of physical escape games while giving consumers a chance to win free groceries. New AR-Infused Dixie Cups Give a Boost to Brushing Georgia-Pacific has introduced a new line of Dixie cups that uses mobile technology and augmented reality to make brushing teeth more fun. Glenlivet Tries a Virtual Tasting Test To promote the launch of a limited-edition Glenlivet Code variety, the brand is challenging Scotch lovers to decode the product's composition via Shazam. Albertsons ‘Stocks Up’ on Gas Rewards Promos Albertsons Cos. reprised its annual “Stock Up Sale,” this year tying the promotion to its Gas Rewards program. First Previous 5 6 7 8 9 Next Last
