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Consumer Attitudes & Behavior

  • Retailers Rank Top 10 Suppliers

    Retailers again ranked P&G Best of the Best although Unilever made up significant ground on its major rival across a number of individual measures and made the biggest gains. Find out which other suppliers are finding favor with America's top retailers.

  • Halloween Sales to Hit Record High of $8B

    As consumers continue to relieve their pent-up demand that lingered from the recession, almost every Halloween category will benefit, with revenue for the decorations segment anticipated to grow the fastest.

  • Pinterest Beats Facebook on Shopping Engagement

    A new industry study finds that while Facebook and Pinterest each serve their online shopping communities with preferred shopping activities, Pinterest provides a better experience for shopping discovery, purchase consideration, and deeper engagement with retailer content.

  • Retailers Embrace the Power of Big Data

    "Big Data" is well on its way to becoming the consumer goods industry's biggest buzzword in 2012. Beneath the hype, retailers are also beginning measured experiments in Big Data, which could spur growth in harnessing strategies over the next 12-24 months, according to new industry research.

  • Nestle to Reduce Sugar Content in Cereals

    Whole grain will be the main ingredient in all the new breakfast cereal recipes, which will be available by the end of 2015.

  • Great American Beer Festival Awards 2012 Winners

    Ambitious brewers are opening breweries and producing extremely high quality beer brands in once unlikely locations.

  • Kraft's Lower Sodium Goals on Track

    The packaged food giant has already eliminated the equivalent of 14 million pounds of salt, or 1 billion teaspoons, from the North American diet annually.

  • P&G, Kraft, Starbucks Talk Driving Innovation

    Innovation-focused executives from P&G, Kraft, Starbucks and many more met to deepen their understanding of driving true innovation at CGT's seventh annual Growth and Innovation Forum. Here are the key takeaways from the events insightful presentations, panel discussions, and more.

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