Research Topic

The Fastest Growing U.S. Retailers
Sprouts Farmers Market, Lululemon and Under Armour are among the fastest-growing retailers in the United States, according to STORES Magazine. A look at the list here highlights some of the biggest trends among consumers, including the interest surrounding organic supermarkets, high-end retail brands and mobile technologies.
The Innovation Solution
A sneak peek inside Praveen Gupta's new book on making innovation more pervasive, predictable and profitable.

Driving Retail Collaboration

Johan Sauer of Cognizant's Consumer Goods Consulting Practice explains the origins of the trade promotion model, and describes how to leverage consumer and shopper insights to drive collaboration with retail trading partners.
CPG Lags in Social Media Investments

IDC recently released a study on social media trends by vertical, highlighting the adoption of social media as an emerging technology across six vertical markets. So, whats the verdict for CPG? According to the study, CPG companies lag way behind, revealing the top two challenges they face when it comes to social media adoption.
Clorox Uses Consumer Insights for Hispanic Line

With this launch, Clorox now offers a complete portfolio of products designed to clean, disinfect and aromatize.
Teva Launches New Shoe Collection

The brand's product and design team collaborated with leading sports science and human performance institute P3 to create the first outdoor cross-trainer offering a spherical heel and pod-based arch support system.
PepsiCo Enters U.S. Dairy Market with Yogurt

Muller Quaker Dairy, will enter the growing U.S. dairy market in mid-July with innovative premium yogurt products.
Minority Consumers Lead Digital Shopping Charge

U.S. smartphone penetration is nearing 50 percent, so its no surprise that the adoption of mobile shopping tools has been rapid. But a new study says that African Americans and Hispanics are adopting new shopping technologies at a faster rate than Caucasians, marking mobile marketing to multicultural shoppers as a huge opportunity.
Leveraging Consumer & Shopper Insights to Drive Collaboration with Retail Trading Partners

In 2012 consumer goods manufacturers need a new currency to fuel collaboration with retail trading partners.This new currency should be based on consumer and shopper insights that define win/win/win (consumer/retailer/manufacturer) ideas for mutual growth...
Anheuser-Busch InBev Confirms Interest in Grupo Modelo

Settling industry rumors, Anheuser-Busch InBev noted that there is truth to the recent speculation regarding a possible combination between AB InBev and Grupo Modelo.

The Fastest Growing U.S. Retailers

The Innovation Solution

Driving Retail Collaboration

CPG Lags in Social Media Investments

Clorox Uses Consumer Insights for Hispanic Line

Teva Launches New Shoe Collection

PepsiCo Enters U.S. Dairy Market with Yogurt

Minority Consumers Lead Digital Shopping Charge

Leveraging Consumer & Shopper Insights to Drive Collaboration with Retail Trading Partners

Anheuser-Busch InBev Confirms Interest in Grupo Modelo