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Case Studies

  • Kraft Foods Fosters Digital Innovation

    It's no secret that Kraft Foods is a leader in creating new consumer experiences in the digital world. Yet, until now, Kraft Foods has rarely talked about its process for bringing new ideas to life. In this exclusive interview, Kraft Foods takes us behind-the-scenes of its Digital Innovations group.
  • 2011 Visionaries

    CGT presents the most recent crop of consumer goods "Visionaries" -- 10 influential leaders who are shaping the future of their respective companies with unprecedented business and technology initiatives.
  • 2011 Review & Outlook Report

    CGT taps its most valuable resources -- members of the Editorial and Research Advisory Boards -- to pinpoint the one change that will have the biggest impact on the consumer goods industry in 2011.
  • 2011 Standout SMBs

    CGT connects you to a handful of standout small to medium-size consumer goods companies that are hitting it off with consumers. Some names you'll recognize, others you won't, but they have lots in common, including true product innovation and non-traditional marketing strategies.
  • Newell Rubbermaid Optimizes S&OP

    Newell Rubbermaids Sales and Operations Planning (S&OP) process has been the subject of an intensive improvement effort over the past two years. In fact, an S&OP initiative launched in 2008, generated 30 percent more cash for a total of $603 million in 2009.
  • TerraCycle Goes the Distance

    TerraCycle's upcycling and recycling programs have spread like wildfire throughout the consumer goods industry and it continues to find solutions for more and more "nonrecycleable" waste streams -- think dirty diapers, shoes, cigarette butts and cosmetics. Here's the inside scoop on how the "Coolest Little Startup in America" has reached global proportions.
  • Readers' Choice Survey 2011

    CGT readers recognize the solution and service providers that best empower their businesses across 10 categories of need.
  • 2011 Readers' Choice: Business Intelligence

    The top 8 providers of a point software solution or a software suite for Business Intelligence, including analytics, data warehousing, etc.
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