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Behind the Tech: KÜHL Takes on a New ML-Driven Consumer Experience Adventure
The apparel brand relies on advanced machine learning capabilities and a product discovery solution to deliver a best-in-class digital experience that drives AOV and conversions. Dig into the details behind the technology in this exclusive case study. -
Recovery Watch: Brands Ready For IRL Holidays With Marketing Tech Shifts
Today’s brands are re-evaluating their marketing spend and tech strategies around holidays in order to better connect with the pandemic-era consumer. And while a recovery is on the horizon, these shifts are expected to continue throughout 2021 as brands, retailers and consumers all experience varying degrees of “normal.”