The acquisition brings together Influenster’s engaged consumer community with Bazaarvoice’s software and network of over 6,000 global brand and retailer websites.
However exhilarating, advertising creative is a means to an end. Real marketing success is a story told in numbers. But which numbers matter most today?
The Consumer Goods Sales & Marketing Summit will teach attendees the strategic direction needed to become disruptive industry forces, and highlight the new technologies that can help them get there.
7-Eleven is kicking off football season by teaming with Keurig Dr Pepper's Dr Pepper to launch an augmented reality experience within the retailer's mobile application.