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Fox Head Selects PLM Solution for Growth

Fox Head Inc., international brand of motocross gear and action sports apparel, selects Centric Software Inc., to provide its product lifecycle management (PLM) system.

The California-based company, whose product line includes performance apparel, protection and lifestyle clothing, has purchased Centric's Product Specification, Sourcing, Calendar Management and Line Planning modules. According to Janet Barber, vice president of product development and production, the Centric 8 system replaces an existing product data management (PDM) system, and will be used to improve product information management, efficiency, and gross margins throughout the entire development process of its complex products.

Fox chose Centric after evaluating at least half a dozen alternatives, according to Barber. "I am excited about Centric because it's so user-friendly and doesn't require my team to go to computer science school," Barber says. "You can't underestimate how critical that is to user adoption and ultimately to overall system success."
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