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IT Integration

  • Big Data Spending to Reach $114B in 2018

    Global spending on big data by organizations will exceed $31 billion in 2013, finds a new market forecast by ABI Research. Interestingly, significant overspending is on salaries, as organizations turn to data scientists and other specialists to leverage big data in the first place.
  • Hostess Enlists Accenture for Re-Launch

    Accenture designed, built, and implemented a new operating model for Hostess Brands, including a new distribution system and IT systems, across all aspects of the Hostess Brands enterprise, including the sales and marketing, merchandising, manufacturing, finance and order management functions.
  • Optimizing Brand Value: How Multidomain MDM Helps CPG Manufacturers Compete in the Aisle and Hearts of Consumers

    All brands want to achieve the instant recognition of Coca-Cola, Starbucks or Gillette as customers respond instantly to these brands, reliving everything that is special about them.But a brand is more than a recognizable logo or specially designed symbol. Its a mirror of how customers perceive a company, and those perceptions reflect the value customers place on the products or services that company provides.
  • When Disaster Strikes

    Disasters that affect the supply chain will never be avoidable but the operational and financial havoc created by them can be. Hear stories of disruptions and the best strategies for handling them with cloud technology.
  • Product Content: A Hidden Crisis for Brands?

    Product images and information are necessary for CPG brands to compete in an omni-channel marketplace. But managing this product content is easier said than done.
  • Multiple Code Reading Applications Made Easy

    Image-based code readers can read multiple codes of the same symbology or different symbologies on multiple sides of packages. Download the expert guide to learn more!
  • Why Product Content Is Your Brand's Omni-Channel Advantage

    There has been much talk about omni-channel consumers and the impact theyve had on traditional CPG commerce. While its true that the CPG landscape has undergone monumental shifts, the motivation for consumers is quite simple: to take greater control of their lives.
  • Ride the Next Wave

    The very basis of competitive advantage in the consumer goods industry is shifting. The next wave of breakout winners are building and leveraging capabilities rooted in analytics and actionable insights.
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