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July/August 2015 Digital Issue: Nice to Meet You!

8/12/2015

This issue features best practices in new ways of marketing. Unilever, Kraft, Snapple, Candie’s and P&G are all highlighted here because they have had amazing success with social media and other unique marketing campaigns. They are taking to social networking tools to make more authentic connections with their consumers. Sure, it helps them to compete for dollars, but more importantly it tells their brands’ stories. They evoke a memory, a feeling, an emotion, and a connection to a representation of that brand.

 

This inspired us to introduce you to our team at CGT (our brand). For years, we have been bringing you content, but we have remained behind the scenes. Borrowing from the companies in the following pages, we are getting social, and in doing so, we learned a lot about each other. We hope you enjoy it as much as we did!
 

 


Albert Guffanti
Group Publisher, CGT and RIS News


Two Children: Talia and Andrew

Born in: Bronx, NY

Little known fact: Collects vinyl records

Favorite quote:“If the doors of perception were cleansed, everything would appear to man as it is: Infinite.” — William Blake

 


Kara Romanow
Executive Editor


Two Children: Jake is 15 and Carly is 12

Born in: Boston, MA

Little known fact: I can’t cook. 

Favorite quote: “Friendship is precious, not only in the shade, but in the sunshine of life, and thanks to a benevolent arrangement the greater part of life is sunshine. “ — Thomas Jefferson

 


Alarice Rajagopal
Editor


Two Children: Kai is 4 and Mya is 2

Born in: Miami, FL

Little known fact: I can tap dance.

Favorite quote: “You can tell more about a person by what he says about others than you can by what others say about him.” — Audrey Hepburn

 


Jamie Grill-Goodman
Managing Editor, CGT and RIS News


One Child: Mason Finley

Born in: Voorhees, NJ

Little known fact: I’ve been to 13 countries.

Favorite quote: “Abroad is the place where we stay up late, follow impulse and find ourselves as wide open as when we are in love.” — Pico Iyer

 


Diana Mann
Associate Publisher


One Child: Alexandra

Born in: In a small hospital tucked away next to the Neversink River in Port Jervis, NY.

Little known fact: I am a tom-boy who wears 3-inch heels.

Favorite quote: “Perfection is in the imperfect.” — a personal observation

 


Bill Little
Senior Account Manager


Two Children: Kendall and Scarlett

Born in: Tallahassee, FL

Little known fact: Was in the movie Recount with Kevin Spacey as a secret service agent.

Favorite quote: “Nobody cares how much you know, until they know how much you care.”
— Theodore Roosevelt

 


Jennifer Cohagan
Senior Account Executive, CGT and RIS News


Two Children: Gavin is 6 and Zoe is 5

Born in: Rome, GA

Little known fact: I want to be a bartender when I grow up.

Favorite quote: “A negative mind will never give you a positive life.”

 

 

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