If location information, and the information about the services available at that site, is not accurate and up to date at all times, businesses run the very real risk of losing buyers.
In this episode sponsored by Microsoft, we dig into the different concerns retailers might have depending on how they interact with consumers, as well as the privacy matters that come into play during customer support.
To provide today’s consumer goods companies and retailers with easy access to the latest business-driving insights, EnsembleIQ is investing in innovative podcasting and video experiences, including the newly launched Tech Transformation series.
Learn the ins and outs when it comes to the challenges of sticking with legacy tech, as well as the signs consumer goods companies should look for when it’s time to explore an upgrade.
The next step in The Kraft Heinz Company’s turnaround strategy includes deeper investment in its consumer insights capabilities, including through artificial intelligence, machine learning, and a new data platform.