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New Paths to Growth: Why CPGs Need Fresh Thinking to Grow Market Share
In an uncertain business and consumer landscape, it can be difficult to see the way forward. However, we can draw out four overarching themes to help guide companies’ thinking.
Icelandic Glacial’s Reza Mirza & Grupo Bimbo’s Antonio Parra Join CGSM 2021
As part of the lineup of trailblazing executives sharing their keys to sales and marketing success, Reza Mirza, Icelandic Glacial CEO, and Antonio Parra, Grupo Bimbo VP global information and digital transformation, will share insight and key takeaways CG execs can use to transform their strategies and operations.

You Have the Data ... Why is No One Using It?!

Learn how and why brands are investing in AI and big data to enable insight-driven decision making at scale.
Coty Expands Global Beauty Tech Offerings with Latest Omnichannel Partnership

Augmented reality and artificial intelligence tools promise to enrich the consumer experience for Coty across digital, social and in-store.
How Entenmann’s Packaging Pivot is Keeping its Products on Retail Shelves

Damages caused by Hurricane Ida prompted the Bimbo Bakeries USA brand to temporarily introduce modified packaging to minimize disruption on retail shelves.
Unilever’s Social Commerce Playbook Adds New Start-up Platform

Unilever is readying for the $3 trillion-plus social commerce tsunami with a new initiative wooing start-ups.
The Future of Tech-Powered Commerce: Up Close with Publicis Sapient’s Liz Papasakelariou

The CGT/RIS Executive Council member shares what’s key for today’s brands when it comes developing a data strategy, the future of social commerce, the potential of blockchain and more.
Coca-Cola Global Brand Refresh Focuses on Consumer Experience

Learn how the No. 12 CG company ultimately wants to engage people very differently through an ecosystem of unique and ownable experiences.
Supply Chain Execution Playbook 2022

Learn projections for supply chain execution in 2022, including what steps CGs can take to mitigate some of the disruption and complexity, the tech investments they’re expected to make, and just how today’s “hybrid operation model” will fare in the near and long term.
Sales & Marketing Report 2021: Digging In, Drilling Down, Looking Forward

This year’s annual Sales & Marketing Report takes a fresh look at the innovative ways the industry is connecting with consumers, including how they’re translating the learnings into new strategies, and the technologies they’re relying upon to get more granular.

New Paths to Growth: Why CPGs Need Fresh Thinking to Grow Market Share

Icelandic Glacial’s Reza Mirza & Grupo Bimbo’s Antonio Parra Join CGSM 2021

You Have the Data ... Why is No One Using It?!

Coty Expands Global Beauty Tech Offerings with Latest Omnichannel Partnership

How Entenmann’s Packaging Pivot is Keeping its Products on Retail Shelves

Unilever’s Social Commerce Playbook Adds New Start-up Platform

The Future of Tech-Powered Commerce: Up Close with Publicis Sapient’s Liz Papasakelariou

Coca-Cola Global Brand Refresh Focuses on Consumer Experience

Supply Chain Execution Playbook 2022

Sales & Marketing Report 2021: Digging In, Drilling Down, Looking Forward