CEO Paul Polman details how brands that have made sustainability central to their brand proposition or product innovation accelerated sales during 2012.
Buckeye Technologies' competitive assets and capabilities are expected to provide Georgia-Pacific with a significant platform for continued growth and success.
Nearly 1,900 new products hit retail shelves across the United States in 2011/12. Yet, only 11 percent of those launches achieved exceptional first-year sales. Here's a look at the top 20 products, including Dannon Oikos and Starbucks K-Cups, that beat daunting new product odds and stimulated growth despite a challenging economic environment.
With its recent acquisitions of three major regional brands and distribution networks within the past 24 months, Utz realized it needed to reassess its existing wide area voice and data networking infrastructure.
Nutrisystem logged revenue declines, from $509.5 million in 2010 to $401.4 million in 2011, due to lower than average sales prices and fewer customer starts. The new retail push is expected to reach new customers.
To celebrate the nationwide launch, Haagen-Dazs Gelato will be featured in television, print and digital advertising as well as public relations, point of sale materials and a social media-driven consumer promotion.
In April, bareMinerals kicked off its nationwide "GO BARE" tour with a decked out, dazzling pop-up boutique-meets-lounge and a traveling team of complexion experts devoted to helping women discover their best skin ever.
