Building a rich omnichannel experience requires integrating world-class technology and transforming legacy organization structures and processes, all at the same time. Here are four key findings that can help B2B businesses do it well, resulting in a powerful competitive advantage.
A new survey finds 54% of consumers who have shopped for groceries online in the previous year had increased the amount of grocery shopping they do online by an average of 29%.
In a maturing solution category, discerning the differences between the leading vendors of the global business-to-consumer commerce suites, is becoming increasingly difficult. That is why Forrester's 69-criteria evaluation of these enterprise-class software providers is crucial for selecting the right partner for your online and omnichannel commerce needs.
Walmart launches its hypermarket O2O platform "Walmart To Go" in Shenzhen, consisting of the newly launched "Walmart" mobile shopping APP, "To Go Service Center" in stores for self pick up, and multiple online & offline e-payment options.
This year promises to be a watershed for digital commerce. Conversations with 'digital leaders across industry segments have shown a remarkable turn in the last six to nine months. Personalization of all consumer interactions has clearly grown from an online-only context to an all-encompassing 'phy-gital'.
Brand new research from CGT and IDC Manufacturing Insights provides a progress update for the consumer goods industry in the areas of trade promotion management, downstream data, analytics, S&OP and more.
Consumers today have unprecedented access to information creating an intensifying power shift. It is imperative for consumer products companies to stay ahead of the connected world by taking full advantage of going direct.
