Pathmark Launches Digital Coupon Service

The Great Atlantic & Pacific Tea Company Inc. (A&P) announced that Pathmark stores will now offer shoppers an easy and eco-friendly way to save more through its new Online Advantage savings program. The online paperless and completely digital coupon service is already in effect with Zavers, a digital promotions platform provider, at A&P, SuperFresh, Waldbaum's and The Food Emporium stores.

 

Valued club card customers at Pathmark can go online at www.pathmark.com and simply save coupons directly to their club card. No paper, no scissors, no overstuffed wallet. They just select from the variety of premium products they want most, save the coupons to their account and go shopping. The savings will automatically be deducted at the cash register.

 

"We are proud to offer this exciting new program to our Pathmark customers. Not only will this make their lives easier but it will also make their shopping more affordable," says Jennifer MacLeod, senior vice president, Marketing & Communications, A&P. "This is especially important to us, as now more than ever we are working to help our customers through these challenging economic times. Digital coupons will allow our customers to not only save money, but time as well. Now, saving more is effortless."