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P&G Announces Innovative Learning Partnership

The Procter & Gamble Company and Healthpoint Services Global Inc. announce a partnership aimed at advancing a scalable, self-sustaining model for delivery of water, healthcare, and other benefits to underserved rural communities in developing countries. The effort targets the millions of people who currently lack reliable access to safe drinking water and legitimate healthcare services. The "healthpoint" model, created and piloted by Healthpoint Services, combines four essential services in each rural clinic:

--Safe drinking water, produced on-site daily;
--Access to qualified doctors via telemedicine, supported by two-way video and electronic medical records;
--Advanced on-site diagnostic capability (over 80 tests), enabling evidence-based healthcare;
--High-quality medicines via an on-site licensed pharmacy.

In this innovative learning partnership, P&G FutureWorks will work closely with Healthpoint Services, providing financial support, experienced people, and in-kind services. The objective of the collaboration will be to improve and strengthen the model to enable its growth and expansion into additional rural communities in India and other countries in need.

"P&G's innovative learning partnership with Healthpoint Services is a great example of our company commitment to touch and improve the lives of more consumers, in more parts of the world, more completely," says Nathan Estruth, vice-president, P&G FutureWorks. "P&G is excited to bring our people, expertise and global capability to not only further our own understanding of consumers, but also to help Healthpoint Services learn how to delight consumers while creating a robust business model that is both scalable and sustainable, leveraging our global reach and strong history in innovation".
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