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Product Innovation

  • Keurig Expands Coca-Cola Agreement

    Honest Tea, the nations No. 1 organic bottled iced tea, will be the first brand from The Coca-Cola Company available in K-Cup packs.
  • Hershey Updates its Corporate Brand, Unveils New Logo

    The broad makeover of the confectionery companys corporate branding includes a new global visual identity that supports its global growth vision.
  • Five Keys for Innovation Process Execution and Adoption in Consumer Goods

    Learn from companies we brought together from across the consumer goods industry for a knowledge-sharing series discussing best practices for innovation process execution and adoption.
  • Jockey Partners with Gerber for Childrenswear Line

    The Baby Jockey collection for boys and girls includes bodysuits, sleep 'n play outfits, accessories and pant sets ranging in sizes 0 to 3 to 24 months.
  • McCormick Reveals Trends in American Homemade Meals

    Because it's clear that homemade still matters, McCormick is collecting and sharing mealtime stories, tips and recipes from Americans who are cooking a meal with flavor and family at its heart.
  • Going Mainstream

    There will come a day very soon when the words "crowdsourcing" and "open innovation" will become quaint, archaic reminders of ideation history. Here's why...
  • Oscar Mayer Awakens Sizzling Consumer Conversations

    As the bacon category leader, Kraft Foods Group, Inc.'s billion-dollar Oscar Mayer brand does not need marketing gimmicks to keep consumers coming back for more of its beloved bacon products. But, its comfortable position is not stopping the brand from pursuing its passion to delight bacon aficionados and loyal consumers with one innovation after another.
  • Energizer Changes Leadership for Planned Split

    Energizer is overhauling its Finance organization in preparation for the planned separationof the Household Products and Personal Care segments.Amidst news of the current CFOs planned departure, find out who will lead the finance team in the details of this leadership transition plan.
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