Skip to main content

Roadmaps

  • Building Data Fluency Across the Consumer Goods Enterprise

    How companies like Colgate-Palmolive, Henkel, and PepsiCo are working to meet today’s new data mandates
    Building Data Fluency

  • 5 Steps to Next-Level Revenue Growth Management

    Consumer goods companies are embracing revenue growth management (RGM) as an opportunity to shape revenue and margins. In this roadmap, learn how CGs such as Kraft Heinz and Keurig Dr Pepper are finding RGM success.
    teaser sap roadmap

  • Decoding Revenue Growth Management to Supercharge Profitability and ROI

    In this exclusive Q&A, Paul Smith, SAP’s global solution manager for trade and revenue growth management solutions, outlines how CG companies can strive for a more holistic RGM strategy that balances sustainable growth, enhanced profitability, and business success. 
    SAP logo teaser

  • Architecting a More Connected Consumer Data Strategy

    Consumer data is one of the key currencies fueling growth today. In this exclusive Q&A, Danica Konetski, industry principal, consumer packaged goods, Treasure Data, outlines steps brands can take to create a connected data strategy and gain a more holistic view of what consumers want.
    teaser with logo treasure data

  • Mapping Your Consumer Data Strategy

    A unified consumer data strategy allows businesses to draw together data from multiple sources and manage interactions at every touchpoint. In this exclusive roadmap, find out the key steps to identify where the most valuable consumer data is coming from today – and how to best use it.
    treasure data roadmap teaser

  • Synthesizing Retail Execution Channels to Deliver Seamless Consumer Experiences

    Retail execution is a complex machine with many moving parts. In this Q&A, Mat Brogie, CEO of Repsly, outlines some of the biggest challenges facing CGs within retail execution today, and what companies must do to move away from the legacy practices holding them back.
    q&a teaser

  • Secrets of REX Excellence From L'Oréal, Unilever, AB InBev, and More

    A robust REX framework is essential to drive growth and profits for CG companies today. In this roadmap report, learn how CGs like Unilever and L'Oréal are strengthening their REX frameworks, synergizing competing channels and influences, and ultimately delivering more seamless consumer experiences.
    roadmap repsly

  • Building Advanced Analytics into TPx

    Trade promotions remain somewhat of a black hole, and CPGs cannot always gauge their effectiveness due to a lack of transparency on their impact on sales and profitability. Learn how TPx has evolved and how CGs can build advanced analytics — and the necessary teams — to maximize their promotions’ effectiveness.
    tpx
X
This ad will auto-close in 10 seconds