Rubbermaid Leverages Insights to Create LunchBlox

Newell Rubbermaid launches Rubbermaid LunchBlox, a collection of customizable, modular food storage containers that snap together to save space and stay organized in lunch bags. “Our insights show families remain budget conscious in the challenging economy and value products that make it easy to save money and eat healthier on the go,” says Steve Pawl, VP of Marketing.