Supply Chain

As the founder of a global leader in the collection and repurposing of complex waste streams, Szaky knows a thing or two about the value in consumer goods and retail collaborations.

PepsiCo is piloting an automated micro-fulfillment center in Joliet, IL, in order to bolsters its e-commerce capabilities.

Hanesbrands will look to modernize its technology infrastructure and supply chain technology as it implements a strategic review as part of a multi-year transformation journey.

Under Armour is refining its digital strategy as it moves toward a consumer-direct focus, consolidating its app ecosystem and aligning under a single e-commerce platform.

Thanks to deep learning's ability to take brands’ first-party data and transform the info into actionable insights that can be applied in real time, CG marketers can finally optimize their advertising efforts to find new buyers for their products and spend ad budgets as efficiently as possible. 

Despite the disruption, COVID-19 has provided opportunities to create connections with loyal customers. Here are common themes differentiating the CPG brands that are transforming quickly.

The 100-year-old- co-op was confronted with more disruption during an eight-week period than it had experienced in eight years.

As the beverage company experiences acceleration in adoption of online B2B platforms, e-commerce and digital marketing, its previous investments in these areas are serving it well.