Tech Transformation Video: Inside Ulta Beauty’s Mobile-First Omnichannel Personalization Strategy
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Watch Kelly Mahoney, Ulta Beauty’s VP of customer marketing, share details on how the beauty retailer is standing out in a sea of loyalty programs to connect with consumers wherever they may happen to be. Richard Widdowson, VP, global retail & CPG solutions at SAS and a member of the CGT/RIS Executive Council, joins to dig deeper into how retailers are using data and analytics to make decisions about consumer experiences more quickly than ever.
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Listen to the podcast for the full interview with Mahoney and Widdowson to learn more about how Ulta Beauty mobile technology is supporting consumer experiences.
Tech Transformation is also published on RIS News.
