Yankee Candle Launches New Scent Marketing Division
The Yankee Candle Company, Inc., manufacturer of premium scented candles, announces the launch of a new commercial scent division, Scent Systems by Yankee Candle. This division provides first to market, intelligent scent delivery systems that deliver consistent, precise fragrance impressions for commercial environments.
"Many businesses are embracing scent as an integral part of their brand communications." says Hope Margala, CEO, The Yankee Candle Company, Inc. "Pairing the fragrance expertise of Yankee Candle and global resources of our parent Jarden Corporation, with our new proprietary Scentelligent technology, we intend to meet the scent marketing needs of customers across the globe."
To deliver the right fragrance impressions every time, Scent Systems by Yankee Candle uses proprietary Scentelligent technology. Customers are able to connect with the system through a Smartphone or other hand held mobile device which allows for the monitoring of product levels to ensure "never out" and finely tuning scent concentration levels. Scent Systems by Yankee Candle will offer a range of commercial delivery solutions and customers will have access to the vast Yankee Candle fragrance library. Custom fragrances to match distinct brand personalities are also available.
"Many businesses are embracing scent as an integral part of their brand communications." says Hope Margala, CEO, The Yankee Candle Company, Inc. "Pairing the fragrance expertise of Yankee Candle and global resources of our parent Jarden Corporation, with our new proprietary Scentelligent technology, we intend to meet the scent marketing needs of customers across the globe."
To deliver the right fragrance impressions every time, Scent Systems by Yankee Candle uses proprietary Scentelligent technology. Customers are able to connect with the system through a Smartphone or other hand held mobile device which allows for the monitoring of product levels to ensure "never out" and finely tuning scent concentration levels. Scent Systems by Yankee Candle will offer a range of commercial delivery solutions and customers will have access to the vast Yankee Candle fragrance library. Custom fragrances to match distinct brand personalities are also available.