Long before the first medals are awarded in August, Coca-Cola willbuild excitement for the Olympic Games with the launch of anOlympic-themed program in the United States.
While 8.3 percent is the industry average for out of stocks, somesupermarkets are successfully employing technologies that maintainaccurate shelf, store and warehouse stock levels.
CGT executive editor Kara Romanow catches up with Michael Ferrara and gets his perspective on good category management, how to reinvent the shopper environment and some best practices for managing acquisitions.