ARTICLES BY THIS AUTHOR
- 11/4/2013
CGT Reveals 2013 Business & Technology Award Winners
Year after year, <em>CGT</em> recognizes a elite few consumer goods companies for unmatched, transformational business and technology initiatives in the areas of supply chain, customer management and mid-market growth. Get to know the 2013 winners here. - 11/4/2013
CGT Names CIO of the Year
A forward-thinking, business-savvy Chief Information Officer is critical to the competitive consumer goods company, particularly over the last few years as new technologies have changed the game. To honor the modern IT leader, <em>CGT</em> introduced its very first CIO of the Year Award in 2013. Read on to meet the finalists and winner. - 10/30/2013
PwC and Booz & Co. to Merge
Until the results of Booz & Companys partner vote are known it will be business as usual, with both organizations staying fully focused on serving their stakeholders. - 10/29/2013
Walmart Further Focuses on its Employees
This follows Walmarts announcement in September to move 35,000 associates from temporary to part time and another 35,000 associates from part time to full time by the end of the year. - 10/29/2013
Campbell Completes Sale of European Business
The agreement does not include Campbells recently-acquired Kelsen Group, which will continue its operations in Denmark and the export of its products to countries in Europe and throughout the world. - 10/29/2013
New Possibilities Using Predictive Analytics
To succeed in creating effective predictive analytics models that generate actionable findings, consumer goods organizations need to develop a strategy that ties the technology to business operations in a more pervasive and comprehensive approach throughout the enterprise. Here, experts from Accenture and SAP reveal how to get closer to the customer through effective predictive analytics. - 10/29/2013
J&J Names Global CMO from Coke
Alison Lewis, Coca-Cola's head marketer in North America, is heading to Johnson & Johnson as the first-ever global chief marketing officer of its consumer companies. - 10/28/2013
Weight Watchers Makes Executive Appointments
Weight Watchers names an new President, North America and Chief Technology Officer, bringing consumer products and IT experience from companies like Heineken USA and IBM. - 10/25/2013
Garnier USA Wins Sustainable Beauty Award
The Award was created to recognize exceptional brands making international sustainability strides in five categories including Green Formulations, Sustainable Packaging, Sustainable Ingredient, Sustainability Pioneer and Sustainability Leadership. - 10/24/2013
Reckitt Benckiser Drives Sales with Consumer-Generated Video
Reckitt Benckiser Group LLC (RB) analyzed sales before and after the placement of consumer generated video for eight of its brands on a major retailers e-commerce operation.