ARTICLES BY THIS AUTHOR
- 4/10/2016
Improve Trade Analytics, Retailer Collaboration and Business Performance
Chris Rice, VP Sales & Marketing, North America for Exceedra, Inc., further explores the opportunities around improving trade analytics and more. - 4/10/2016
Oakley Gets into Focus
Infusing technology into the activewear it provides is key for Oakley, so its no surprise that the California-based company is using analytics to improve its trading partner relationships. - 4/10/2016
Jack Link's Protein Snacks Adds New CMO
The meat snack company adds its first Chief Marketing Officer to continue global category leadership. - 4/10/2016
April 2016 Digital Issue: Next Big Thing
<em>CGT</em> Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue. - 4/10/2016
Capri Sun Launches its First Organic Product
The<org idsrc="xmltag.org" value="NASDAQ-NMS:KHC">Kraft Heinz Company's</org>Capri Sun brand launches its first organic offering--a kids' product. - 4/10/2016
2016 Standout Small to Mid-Sized Businesses
This year's class of standout small to mid-sized businesses is making a major impact on the consumer goods industry. - 4/10/2016
Cognitive Computing
Amid the ever-growing market of predictive analytics and new technologies in the consumer products industry, cognitive computing is an exciting new journey. - 4/10/2016
Amplifon Gains End-to-End Control
With a supply chain that operates differently in each region it serves, Amplifon senses data to help sales and marketing teams, and gain complete visibility. - 4/10/2016
Diageo Brands Wins 65 Awards at San Francisco World Spirits Competition
Diageo Brands secured 65 medals at the 16th Annual San Francisco World Spirits Competition. - 4/7/2016
Mizuno USA Adds Chief Operating Officer
Sports apparel and equipment compant Mizuno USA has promoted its Vice President of Brand Management & Marketing to a newly created position of Chief Operating Officer.